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Interactive Graphic Design (for print)
This interactive guide, filled with tips and facts, urges women to rethink smoking during pregnancy. Distributed throughout hospitals and health centers in the Greater Cincinnati area, this design was meant to act as a journal, with room for notes, answering of questions and removable pages to remind users why they decided to quit smoking. While researching for this project, we found certain colors triggered smoking. Armed with this research we chose soothing colors, encouraging quotes and inspirational coloring pages to help redirect energy while still remaining true to the Cradle Cincinnati brand.